Erich Hörtnagl
to be a man
 | |
|---|---|
| Editor(s) | Chiaro Scuro AB |
| Author(s) | Alois Schöpf, Regina Hilber |
| Design | himmel. Design und Kommunikation |
| Size | 26 x 25 cm |
| Cover | Hardcover |
| Pages | 200 |
| Illustrations | 158 |
| Language(s) | German, English |
| ISBN | 978-3-96912-140-5 |
“A photograph is a secret about a secret. The more it tells you, the less you know.” The witty remark, attributed to Diane Arbus, succinctly captures the twofold code at work in Erich Hörtnagl’s (b. Innsbruck, 1950) pictures. Aesthetically appealing photographs, mostly in black and white, show men (and women) in a wide variety of cultural, social, and religious contexts: from Swedish bikers and drag queens to monks in Myanmar, from Turkish belly dancers to Tyrolean performers in traditional attire. What looks at first glance like a conventional photobook soon reveals itself to be a brilliantly staged interactive riddle around clichéd notions of masculinity with positive and negative connotations, around gender roles and persistent stereotypes. With the deftly composed visual meta-narrative in to be a man, Hörtnagl, a seasoned theater and film director, lures us into a trap, and the only way out is by taking the challenge head-on: by engaging in self-reflection and questioning our own prejudices and ideas.
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FREETERS’ AI approach should be understood less as a scientific methodology and more as a call not to reduce our intelligence to only rational thought processes with a utility maxim. Of course, AI has already made impressive progress in many areas of our public services via the hard components of machine learning. However, it is doubtful whether this approach alone can really give rise to a superintelligence that will one day create a resource-saving paradise on earth. Nor is it guaranteed that we as Homo Sapiens will be assigned a place in this paradise by such a unilaterally gifted superintelligence. Cognitively, this machine will be superior to us in any case – only the necessary feeling of happiness of a consensual coexistence does not seem quite conceivable.
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Box containing 6 different standalone publications, limited edition of 500 copies
THIS PUBLICATION WAS MADE POSSIBLE BY THE GENEROUS SUPPORT OF THE GALLERY LOHAUS SOMINSKY, MUNICH
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